#SewPINK Initiative

Welcome to #SewPINK, the ByAnnie Breast Cancer Awareness initiative that kicked off in October 2019.
Our goals were to raise awareness, encourage people to get their screenings, come together as a community, and donate to breast cancer research. We believe breast cancer awareness is important all year. Although we emphasize awareness in October (Breast Cancer Awareness Month), our continuous goal is to provide resources and awareness year-round.
#SewPINK Donation
This year, we are again joining forces with Fat Quarter Shop to promote a fundraiser. The goal is to raise $20,000 to donate to the National Breast Cancer Foundation.
If you learn something new or are inspired by any of the fun #SewPINK events this year, we ask that you make a generous donation.
ByAnnie.com will match every dollar raised on the ByAnnie #SewPINK 2022 team fundraising page.
Annual Blog Hop!
#SewPINK began with a blog hop. Each year we reach out to talented makers around the world to share their time and talents to help us promote healthy living and available cancer-screening resources!
We're as excited as ever for 2022's #SewPINK Blog Hop sew-lebrity lineup! This year will be packed with awesome prizes, patterns and projects, encouraging messages, and so much more!
Want to see last years blogs? Visit the 2021 #SewPINK Blog Hop round up of each sew-lebrity blog!

#SewPINK Photo Contest Category!
#SewPINK Award: One participant will be selected to receive a $50 coupon to be used on ByAnnie.com in our Monthly Photo Contest.
We will also give away a number of $15 coupons to other wonderful #SewPINK submissions.
Share your story or experience with breast cancer, submit photos of Bosom Buddy or other related projects you've sewn (perhaps you made a bag for a hospital stay), offer advice or encouragement, or share resources. Maybe you have experience with another form of cancer. We welcome your thoughts as well. We're excited to see what you come up with, and what breast cancer awareness means to you!
Photo attribution: this Clam Up pouch was sewn, pieced, and photographed by Angela Bowman of Sewfinity for the 2020 #SewPINK blog hop.
This category is only for the month of October and November!
Sew with love.
In October 2019, as a part of this campaign, we released a free PDF pattern called Bosom Buddy. Bosom Buddy is a soft, comfortable seat belt cushion made to reduce discomfort and protect tender areas after surgeries or chemo port placements. Read about how Bosom Buddy came about in this blog.
This project would be great to sew with your quilt guild for donations or for a specific friend or family member in mind. Bosom Buddy is simple, quick, and easy to make. In addition to the free downloadable PDF patterns, you can also find full-color printed versions of the pattern in packs of 1o HERE.
Pictured here is our friend Pati Beck wearing a Bosom Buddy. Pati is a long-arm quilter, Soft and Stable cutter, and a breast cancer survivor!


LIVE with Annie #SewPINK Specials
Join us for a month of special guests throughout the month of October!
We are so excited for the opportunity to learn some new skills from these talented artists:
- September 28, 2022 - Jennifer and Carolyn Gibbons talk about hereditary cancers and ways that quilters and sewists can help those who are dealing with those diseases.
- October 5, 2022 - Annie kicks off #SewPink with a trunk show of medical needs patterns.
- October 12, 2022 - Natalie Barnes of Beyond the Reef
- October 19, 2022 - #SewPink and happiness on a roll with Edith Minne of Renaissance Ribbons.
- October 26, 2022 - A visit with Carrie Bloomston - inspiring creativity
In 2020's #SewPINK we went live to sew a Bosom Buddy together. You can still join the fun and enjoy the Sew-Along! Find the Bosom Buddy Sew-Along video on FaceBook or YouTube.
Come prepared with your PDF pattern printed, your Add-on Video watched, and your pieces cut to join Annie for a fun and relaxed Bosom Buddy sew-along.
Early detection saves lives.
Despite its limitations, a mammogram is the most effective form of screening. It's not the most enjoyable appointment you'll have all year, but in 20 minutes a mammogram can identify cancer several years before any physical symptoms develop.
It's important to stay positive as you handle your screenings. 1 in 9 mammograms result in a callback for further testing, and 95% of these callbacks do NOT have cancer!
Find a screening program near you:


Why breast cancer?
Nearly 70% of the ByAnnie community - our customers, staff, and friends - are within the highest risk factor for breast cancer. Not only that, 1 in 8 women (and 1 in 833 men) will be diagnosed with breast cancer in their lifetime.
Many members of our ByAnnie family have witnessed their loved ones endure countless treatments and make painful goodbyes. For us, it’s personal. We imagine it’s personal for you, as well.
We understand there are many causes and other health concerns that require awareness. We encourage you to sew a ribbon block in colors that fit that cause and share it with us as well! We would love to include all when it comes to awareness.
Stay tuned.
Follow the hashtag #SewPINK on social media. We have exciting things planned! Watch our stories and posts closely for extra giveaway opportunities. Schedule your mammogram, know your risk factors, and support your friends. Breast cancer doesn’t take a break, neither will we.
Blog Hop 2022 Schedule
October 1, 2022

#SewPINK Initiative Kickoff - ByAnnie.com
October 3, 2022

Emmaline Bags Inc.
October 4, 2022

Hugs 'n Kisses - Helen Stubbings
October 10, 2022

Teresa Coates of Shannon Fabrics
October 11, 2022

Beyond the Reef
October 12, 2022

Sallie Tomato
October 21, 2022

Knot and Thread Design
October 23, 2022

Sookie Sews
October 24, 2022

Mister Domestic

#SewPINK Blog Hop Schedules
The #SewPink Initiative was created by ByAnnie.com LLC to raise awareness for breast cancer throughout the year. Our efforts culminate in an annual blog hop during October’s Breast Cancer Awareness Month to promote self-care, awareness, early detection and support for those affected by breast cancer.
2022
2021
✂ Oct. 1 (Fri):Fat Quarter Shop - The Jolly Jabber
✂ Oct. 2 (Sat):Sallie Tomato
✂ Oct. 4 (Mon): Hugs ‘N Kisses
LIVE: Oct. 6 (Wed): Angela Bowman of Sewfinity teaches Foundation paper piecing for her Awareness Ribbon project.
✂ Oct. 6 (Wed): Sewfinity
✂ Oct. 11 (Mon):Beyond the Reef
LIVE: Oct. 13 (Wed): Bruce and Diane from SewBatik dive into the process of making batiks.
✂ Oct. 13 (Wed): Great Heron Thread Co.
✂ Oct. 15 (Fri): Love You Sew
✂ Oct. 15 (Fri): Emmaline Bags
✂ Oct. 16 (Sat): Meadow Mist Designs
✂ Oct. 18 (Mon): OklaRoots
LIVE: Oct. 20 (Wed): Teresa Coates, National Educator for Shannon Fabrics, shares ways to make the world a softer place with Cuddle® projects.
✂ Oct. 20 (Wed): Suzn Quilts
✂ Oct. 22 (Fri): Knot and Thread Design
✂ Oct. 23 (Sat): Knot and Thread Design
✂ Oct. 25 (Mon): The Littlest Thistle
LIVE: Oct. 27 (Wed): Sue O'Very-Pruitt of Sookie Sews brings out the serger for some hot tips and techniques!
✂ Oct. 27 (Thur): Mister Domestic
✂ Oct. 27 (Wed): Sookie Sews
2020
2020 Blog Hop Schedule
✂ Oct. 1 (Thur): Mister Domestic
✂ Oct. 5 (Mon): Sewfinity
✂ Oct. 7 (Wed): Great Heron Thread
✂ Oct. 9 (Friday): Knot and Thread
✂ Oct. 12 (Mon): Snuggles Quilts
✂ Oct. 14 (Wed): A Bright Corner
✂ Oct. 16 (Fri): Suzn Quilts
✂ Oct. 19 (Mon): HUGS'N KISSES
✂ Oct. 20 (Tues): Sallie Tomato
✂ Oct. 22 (Thur): Masterpiece Quilting
✂ Oct. 23 (Fri): Meadow Mist Designs
✂ Oct. 26 (Mon): LoveYouSew
✂ Oct. 27 (Tue): Teresa Coates
✂ Oct. 29 (Thur): ByAnnie.com
✂ Oct. 31 (Sat): Sookie Sews
2019
2019 Blog Hop
- Amy Friend of During Quiet Time
- Angela Bowman of Sewfinity
- Asa Holmer of Quilt Passion
- Brenda Miller of Among Brenda's Quilts
- Celine Perkins of Perkins Dry Goods
- Deanna Eisenman of Snuggles Quilts
- Heather Givans of HeatherGivans.com
- Helen Robinson of Sew Kind of Wonderful
- Helen Stubbings of Hugs N' Kisses
- Janelle MacKay of Emmaline Bags
- Kaitlyn of Knot & Thread
- Katy Cameron of The Littlest Thistle
- Lee Chappell of May Chappell
- Leslie Meltzer of 50 Sq Ft Studios
- Lynn Wilson of LynneWilson Designs
- Mathew Boudreaux of Mister Domestic
- Nancy Scott of Masterpiece Quilting
- Natalie Barnes of Beyond the Reef
- Sara Lawson of Sew Sweetness
- Sue O’Very of Sue O'Very Designs
- Susan R Marth of SuznQuilts
- Teresa Coates of TeresaCoates.com