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Welcome to #SewPINK, the ByAnnie Breast Cancer Awareness initiative since October 2019.

Our mission: raise awareness, promote screenings, foster community, and support breast cancer research. While October shines a spotlight on breast cancer awareness, our commitment extends throughout the year. This year, in partnership with Fat Quarter Shop, we aim to raise $20,000 for the National Breast Cancer Foundation.

Join us in learning, inspiring, and giving generously. pledges to match every dollar raised on the ByAnnie #SewPINK 2022 fundraising page.

Donate Here


Welcome to #SewPINK, ByAnnie's Breast Cancer Awareness initiative since 2019.

Our mission: raise awareness, support screenings, foster community, and fund breast cancer research. Partnering with Fat Quarter Shop, our goal is to raise $20,000 for the National Breast Cancer Foundation. matches every dollar raised on our fundraising page.

Donate Here

Why Breast Cancer?

Nearly 70% of the ByAnnie community - our customers, staff, and friends - are within the highest risk factor for breast cancer. Not only that, 1 in 8 women (and 1 in 833 men) will be diagnosed with breast cancer in their lifetime.

Many members of our ByAnnie family have witnessed their loved ones endure countless treatments and make painful goodbyes. For us, it’s personal. We imagine it’s personal for you, as well.

We understand there are many causes and other health concerns that require awareness. We encourage you to sew a ribbon block in colors that fit that cause and share it with us as well! We would love to include all when it comes to awareness.

Sew with Love

In October 2019, as a part of this campaign, we released a free PDF pattern called Bosom Buddy. Bosom Buddy is a soft, comfortable seat belt cushion made to reduce discomfort and protect tender areas after surgeries or chemo port placements. Read about how Bosom Buddy came about in this blog.

This project would be great to sew with your quilt guild for donations or for a specific friend or family member in mind. Bosom Buddy is simple, quick, and easy to make. In addition to the free downloadable PDF patterns, you can also find full-color printed versions of the pattern in packs of 10 HERE.

Pictured here is our friend Pati Beck wearing a Bosom Buddy. Pati is a long-arm quilter, Soft and Stable cutter, and a breast cancer survivor!

See Pattern PDF

Schedule a Mammogram

Despite its limitations, a mammogram is the most effective form of screening. It's not the most enjoyable appointment you'll have all year, but in 20 minutes a mammogram can identify cancer several years before any physical symptoms develop.

It's important to stay positive as you handle your screenings. 1 in 9 mammograms result in a callback for further testing, and 95% of these callbacks do NOT have cancer!

Find a screening program near you:

#SewPINK Blog Hop Entries

Fat Quarter Shop

Sallie Tomato

Emmaline Bags Inc.

Stay Tuned

Follow the hashtag #SewPINK on social media. We have exciting things planned! Watch our stories and posts closely for extra giveaway opportunities. Schedule your mammogram, know your risk factors, and support your friends. Breast cancer doesn’t take a break, neither will we.

History of the Treatment of Cancer (Breast Cancer Focus)